Corporate Communication Lessons from Children’s Stories
Via Mich-communication
(Source: creativitypost.com)
Corporate Communication Lessons from Children’s Stories
Via Mich-communication
(Source: creativitypost.com)
What is it about?
A whole book about content marketing, yeah! Joe Pullizzi and New Barrett write about creating your content strategy, choosing your platform and providing information.
What can I learn?
Integrate your content marketing: This is an important first step. Often there is…
Diane Schwartz, SVP and Group Publisher of PR News, provides this fun, if not “epic,” list of overused sayings.
Keep Your Communication Human: one of 26 points in this A to Z Corporate Communication post
Content Marketing Institute’s Joe Pulizzi makes the case (seven, to be exact) for print and why blanket statements like “Print is dead,” are malarky.
Ken Hanson, CEO of Hanson Dodge Creative, gives us this primer of symptoms ailing brands have in common.
2012 might not be the worst year agencies and marketers have seen but it definitely won’t be the best, either, reports Andrew McMains in AdWeek.
There are lots of ways to ruin your company blog, but these six are among the most egregious.
Via Inc.com by Jeff Haden
Tis the season, so beware of corporate gifts that might leave the wrong impression.
Via Portfolio.com
Across the board, corporate speak is out of control. In places where corporate types gather to hawk their corporate skills, it’s bound to be worse. LinkedIn suggests buzzwords are not helping us and may be hurting us
Via Social Times